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The only currency you need for this vending machine is to #BringTheAnger.

Positive engagements

Angry Birds needed to reach a new audience and show that anger can be a force of good.

As part of the #BringTheAnger campaign we were enlisted  to create a tangible experience of turning anger into prizes. Enter the Venting Machine.

A punchable, pushable machine that even responds to insults. The more anger you give, the more prizes you get.

The Venting Machine debuted in Times Square, streaming players' real time interaction onto the Square’s Billboards.

Client
Rovio


Agency
Droga5


Deliveries
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Design
-UX/UI 
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Software Development
-Prototyping
-Engineering
-Development
-Manufacturing 

Increase App downloads

51 Million

Total views

+124%

+4 Million